February 5 – February 7
2009 Golf Industry Show
New Orleans, LA
TOCA Breakfast Reception – Friday, February 6
Hilton New Orleans Riverside, Compass Room
7:00 - 8:30 a.m.
March 1
Environmental Communicator of the Year application deadline
March 1
TOCA Scholarship application deadline
March 1
TOCA Communications Contest entries deadline
May 13 - 14
TOCA 20th Annual Meeting
The Rio Mar Beach Resort
San Juan, Puerto Rico
October 29 - 31
Green Industry & Equipment EXPO (GIE+EXPO)
Kentucky Exposition Center
Louisville, KY
TOCA welcomes the following new members:
Mike Birtsas, Bader Rutter
Glenn DiNella, Randall-Reilly
Bryan Gooch, Agrium Advanced Technologies
Kathy Heyda, Gardner & Gardner Communications
David Kuack, GIE Media
Jyme Mariani, GIE Media
Sarah Martinez, GIE Media
Patrick O’Rourke, TurfNet
Brian Schoenthaler, Associate Advertising Agency
Sara Tambascid, Meister Media Worldwide
Dee Weeda, Broadhead + Co
Joan Williams, Swanson Russell
TOCA members attending this year’s Golf Industry Show in New Orleans (2/6/09) are encouraged to visit the annual TOCA GIS Breakfast Reception. Join us Friday morning at the Hilton New Orleans Riverside Hotel, Compass Room, for a delicious buffet, an update on TOCA topics and some otherwise scintillating conversation. The breakfast runs from 7 a.m. to 8:30 a.m. We thank PBI/Gordon and GCSAA for their support.
Call us at 952/758-6340 if you haven't RSVP’d for the event or e-mail us at tocaassociation@aol.com. See you there.
Perhaps you know of some deserving student currently pursuing a career in green industry communications. A niece or nephew? The kid down the block who used to mow your lawn but now studies marketing and landscape architecture at Ohio State? Maybe it’s your intern, the one answering your phone as you read this very sentence. How about nominating him or her for a TOCA scholarship?
TOCA awarded one $2500 fall semester scholarship for the 2008-2009 academic year and will do the same for the 2009-2010 academic year. This scholarship is awarded to an undergraduate college student pursuing a career in green industry communications. To qualify, students must major or minor in technical communications or a green industry related field such as horticulture, plant sciences, botany, agronomy, plant pathology, etc. The applicant also must demonstrate an interest in using this course of study in the field of communications.
Detailed information and applications are available at toca.org/awards.html. Deadline is March 1, 2009, but it’s never too soon to identify, encourage and reward deserving students outstanding in the field, or on the lawn.
As always at this time of year, TOCA begins its search for the next Environmental Communicator of the Year. Nominations for the 2009 winner are now being accepted. Presented each year at TOCA’s annual meeting, the award may be given to anyone in the Green Industry. The eleventh annual award will be presented in May 2009 in San Juan, Puerto Rico. The award is sponsored by Project EverGreen.
Last year’s winner was Allied Golf Associations of Colorado, the 2008 TOCA Environmental Communicator of the Year; the association’s tenth recipient.
Nominees for the ’09 award must be current TOCA members or be nominated by a current member. The winner receives a $500 cash stipend. All applications must be postmarked by March 1, 2009.
If you’re interested in obtaining an application or receiving further information on the award, contact Den Gardner at TOCA. You can call the office at 952-758-6340 or e-mail TOCA at tocaassociation@aol.com. You can also find application forms on the TOCA Web site: www.toca.org/environcomm.html.
TOCA will again conduct a program for international entrants in the 2009 TOCA Communications Contest. E-mails were sent in early January to international corporate folks and international turf publications to encourage participation. Interested parties will be directed to the TOCA Web site for more information. Entries must be in English and will compete only with other international entries, not in the general U.S. TOCA contest.
Last year’s First Place winners included Brett Robinson, Australian Turfgrass Management Magazine (Photography), Jo Corne, Australian Golf Course Superintendents’ Association (Design One), Graeme Bowell, Beam Advertising (Design Two), Graeme Bowell, Beam Advertising (Design Three) and Bret Robinson, Australian Turfgrass Management Magazine (Writing One & Two).
Entry fees will once again be waived for the 2009 contest, which is sponsored by Syngenta International Professional Products.
20th TOCA Meeting – San Juan, Puerto Rico
The Rio Mar Beach and Resort
Tuesday, May 12
2:00 p.m. – Board Meeting, followed by Board dinner at 6 p.m
Wednesday, May 13
8:00 a.m. – Golf at Rio Mar Country Club, San Juan, OR
8:00 a.m. – “Old San Juan Tour” and lunch at Parrot Cafe
2:30 p.m. – Welcome: Ed Hiscock, Board President; Den Gardner, Exec. Director 2:45 p.m. – Jon Wuebben, “Writing for Website Optimization”
3:45 p.m. – Break
4:15 p.m. – Kenneth Piner, “My Boss Wants Enhanced Podcasting – Now What?”
5:15 p.m. – Adjourn
6:00 p.m. – Opening Night Reception/Dinner – Hacienda Siesta Alegre
Thursday, May 14
8:00 a.m. – Breakfast
9:00 a.m. – El Yunque National Forest Tour –
rainforest tour with expert horticulturalists
12:00 p.m. – Lunch
1:15 p.m. – Jim Paluch, JP Horizons, -- “Working Smarter with Leaner Tools”
2:45 p.m. – Break
3:00 p.m. – Part II – “Working Smarter with Leaner Tools”
(Including TOCA Panel)
4:00 p.m. – Remarks by Board President Ed Hiscock
4:15 p.m. – Business Meeting • Election of board, scholarship
winners announced, other appropriate business
5:00 p.m. – Environmental Communicator of the Year Award
5:15 p.m. – Adjourn
7:00 p.m. – Syngenta Reception/Syngenta Awards Banquet
9:30 p.m. – Conclude Awards Presentations
Friday, May 15
Informal breakfast on own – head for home at leisure
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