If you’re like me and the record-setting crowd of 81 members who attended TOCA’s 19th annual meeting May 7-8 in Minneapolis, blogs, podcasts and generational issues are still swirling in your brain from our professional development sessions.
Great ideas for extending your brand from Chuck Zimmerman of ZimmComm got a lot of folks thinking about blogs and other types of new media – if these things can be considered new media any longer – and the impact their use can have on your business. If you haven’t considered using these communication devices, and if this session didn’t motivate you to start, let me emphasize how important they can be in your communication mix.
Minneapolis:
Happy Together By Den Gardner, Executive Director
As the crowd danced to Little Chicago’s version of the Turtles’ 1968 blockbuster hit “Happy Together” one couldn’t help but see the metaphor to that song and the feeling of TOCA members as the conclusion of the 2008 annual meeting in Minneapolis. A record crowd of 81 members and invited guests danced the evening away on the closing night—“Hooked on a Feeling” that there was little better than the camaraderie and fellowship shown by TOCA attendees throughout the meeting.
TOCA’s theme for this year—Exploring Perspectives— aptly described the mood of the meeting. From the River Runs Through It Tour on Wednesday, golf at Hazeltine National Golf Club, generational perspectives on many levels, delineating differences between editors and public relations practitioners, blogging/podcasting and reaching audiences using those mediums, the Walker Sculpture Garden Tour and more, Minneapolis was the place to be. All in all, attendees found the 19th annual meeting one to remember. You could almost feel “The Power of Love,” (right David Cassidy?)
Calendar of Events Check out upcoming events in the turf and ornamental industry. Member News Read about our exciting member news and new members. Win $100 by Designing Our
20th Anniversary Logo!
In 2009 TOCA celebrates its 20th anniversary. And to celebrate our anniversary, we’d love to entice all TOCA designers to get creative and develop our 20th anniversary logo. Main Article
Minneapolis: Happy Together
