Meeting with customers face-to-face is an integral component in the B2B sales cycle, not to mention business in general. Have you ever been in a meeting that lasts too long or feels unproductive? You’re not alone, it happens to companies every day and some aren’t taking it sitting down.

Make sure to remember the following keys to meeting success:

• Create a clear agenda – this sets expectations and helps everyone stay on task
• Keep it short – time is money
• Ditch the smart phone/laptop – distractions promote lack of engagement
• Team up – involve the appropriate people
• Follow up and through – take away action items and take responsibility

At Canyon, we have our weekly production meeting standing up. What unique meeting techniques does your company implement?