Nothing makes my blood boil like seeing an article in a mainstream, national daily newspaper riddled with errors and typos.
I recently ran across an article about the new BCS rankings, in which Stanford jumped into the top 25. Although my precious Sun Devils have no chance of cracking the top 25, or even a D-level bowl berth, I am certainly a supporter of the Pac-10 conference (plus, my alter-ego is a fan of Oregon Ducks), so I was keenly interested in this particular article.
What caught me off guard were the two typos and a grievous error that plagued this particular article. I mean, this is a national online source of news!


As you can see, ‘stay’ and ‘the’ are misspelled in this article. In addition, the article states ‘Ohio outlasted a game Iowa squad in overtime….” Huh? Should it be ‘a great Iowa squad’ or ‘a tame Iowa squad?’
This made my mind wander about the reasons behind this and the implications to B2B publishers and marketers—and for our society at large. Is this due to print and online publications cutting staff so much that they only have hack writers and no proofreaders? Do people not value spelling and grammar anymore? Are people so quick to get things online that they forego the traditional QC process? Am I being too harsh?
BTW, those aren’t rhetorical questions. Please answer them for me!




