CLIENT
Horizon Distributors, Inc.

DESCRIPTION
Horizon Distributors, Inc. is a professional landscape distributor that sells a variety of products and services to golf courses and landscapers through 67 stores located in 11 states. Horizon asked Canyon to develop an identity package for a new customer referral program. This identity included logo creation as well as several marketing tools, such as program overview sheets, custom customer referral cards, program coupons, thank you cards, POP in-store signage and more.

AUDIENCE
Landscape contractors and other green industry professionals, both Spanish- and English-speaking.

RESULT
The Amigo program has been very successful since its launch in May 2009. More than 2,000 customers have joined the referral program in just the first few months.